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How to identify your target audience

Your digital marketing plan is all about finding customers. The key to finding customers is knowing where to look. But even if you know where to look, if you don’t know what you’re looking for, it can be a complete waste of time. knowing who you’re looking for = knowing …

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A Beginner’s Guide to Digital Marketing

The internet has transformed the way we buy products and services. We are using mobile smartphones more and more to shop. There has been a digital revolution in the consumer experience. And the experience is everywhere. It is more important than ever to make sure your business has an effective …

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How to Get 20% More Leads

Do you send paid advertising traffic to your website homepage? If you do then you’re wasting your advertising budget because the lead conversion rate is generally very poor. You’re not alone if you do because most businesses send paid advertising visitor traffic to their website homepage or even a specific …